Qingdao's General Overview
Qingdao is a well-known convention and exhibition city in China, and it hosted many influential international exhibitions. Qingdao is one of the top ten modern and vigorous economic cities, also one of the top ten business cities in China. Qingdao has named as the world's most beautiful bay. In 2018, Qingdao held the Shanghai Cooperation Organization summit. Qingdao is also the site of the Tsingtao Brewery, the second largest brewery in China. Qingdao has the highest GDP of any city in the province, administered at the sub-provincial level. Qingdao is a major seaport, naval base, and industrial center. The world's longest sea bridge, the Jiaozhou Bay Bridge, links the main urban area of Qingdao with Huangdao district, straddling the Jiaozhou Bay sea areas. Qingdao port is the seventh largest port in the world. Haier, Haixin, Qingdao Beer, and Shuangxing are well-known Qingdao brands among Chinese and foreign enterprises. Moreover, Qingdao is a friendly cooperative city that cooperates with 63 foreign cities. Meanwhile, 25 international and local professional standardization technical organization secretariats are located in Qingdao.
Although starting relatively late, Qingdao MICE industry is making rapid progress. With the first-stage project
of Qingdao International Convention Center completed and put into use, Qingdao MICE industry catches up from
behind relying on its advantages, such as tourism, marine environment and port, showing a fast development
trend. In recent years, Qingdao has become one of the most active areas in MICE economy in China; MICE is an
emergent and sunrise industry in the Qingdao urban economic development. A series of brand event, like APEC
SMALL&MEDIUM ENTERPRISES TECHNOLOGY CONFERENCE AND FAIR, International E-business Expo, fashion week, AIR SHOW,
Fisheries & Seafood Expo and International Industry Fair have launched in Qingdao and gain good reputation from
domestic and abroad. From 2006 to 2011, Qingdao constantly has been awarded “China Top Ten Exhibition Cities”.
Qingdao is now the key network center of “One Belt, One Road” Economic Zone, and dynamic Meeting Destination
City in China.
To accelerate the Internationalization of Qingdao Metropolis, Qingdao City will establish local Convention Bureau in 2017. To echo the great incentive policy initiated by the Government, BIT Congress is the Planning and Operating Corporation to support the resilience Strategies of MICE Industry under the auspice of Qingdao Municipal Government.
Qingdao International Convention Center is a modern intelligent exhibition hall with a collection of exhibitions, conferences, business, catering, and entertainment, etc. The nearby environment is graceful, and its transportation is very convenient. The exhibition center covers an area of 139,300 square meters: with an indoor exhibition area of 55,000 square meters and an indoor area of nearly 40,000 square meters. There are 7 indoor pavilions, which can set up near 3000 international standard booths. Convention and exhibition center has one luxury smart conference room that has a capacity of 406 people. As a result, the condition of the exhibition center fully meets the exhibition meeting or event needs. From 2000 to 2013, there were 899 exhibition held at Qingdao International Convention and Center.